I'm often asked how to become a Program Director and while there is no one answer and there are many routes, more often than not you will be asked for your Programming Philosophy when applying for a Program Director position.
The next question is almost always how can I put together a Programming Philosophy and what should it include? For the most part I just provide the interested person an outline and ask that they just let their thoughts and writing flow. If you've been doing this for a while, you already have a good idea of your philosophy on radio but you just don't know how to format it into a written plan. But I'm going to share a quick outline for you.
Programming Philosophy
I ~ Thesis
II ~ Interactive
III ~ Music
IV ~ Imaging
V ~ Community
VI ~ Personalities
VII ~ Promotions/Marketing
Writing your Programming Philosophy is like writing an Essay, its used to argue your point and/or tell a story. And just like a good essay, your Programming Philosophy should begin with a strong thesis statement. After you write your thesis then expand on it in the body of work using the above outline. Ideally one page will suffice, but if your philosophy is that interesting with very intriguing content, then more than one page wont be frowned upon.
Not a lot of people will just give you their Programming Philosophy to just copy, but I encourage you to use this outline, write a paragraph for each section, and in no time you'll have your own Programming Philosophy and feel comfortable presenting it because it will be in your own words.
Lj
Sunday, April 10, 2011
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